Dec 02, 2021

UNESCO's One Belt, One Road cultural interaction Xiannong Yuxuan helps promote the Chinese Tea God Wuyi Jun

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Wuyi Mountain is the birthplace of oolong tea and black tea. In order to protect the world cultural heritage, promote Chinese traditional culture, promote the "Chinese tea god Wuyi Jun", and promote the development of Wuyishan tea culture and tea tourism culture, UNESCO’s "Belt and Road" cultural interaction The project will cooperate with the Wuyishan Tea Industry Development Center to jointly organize a large-scale event to promote the "Chinese Tea God Wuyi Jun" through the important project "Xiannong Yuxuan" series of resources in the tea section of the UNESCO "One Belt and One Road" cultural interactive project.


The event included the Wuyi Jun licensing ceremony and event press conference held in Wuyi Mountain on October 30. At that time, the UNESCO representative in China will award the "Chinese Tea God Wuyi Jun" to Wuyi Mountain and cooperate with Zijin Gold. The first commemorative medal for the International Tea Day-"The God of Chinese Tea Wuyi" commemorative gold medal will be issued. At the same time, a tea selection ceremony of "The God of Chinese Tea Wuyi" will be held, and tea samples will be selected to participate in the selection of tea Respect to heaven activities.


Xiannong Yuxuan-"Chinese Tea God Wuyi Jun" tea selection ceremony, will invite all non-genetic inheritors and inheritors of Wuyi Mountain, all SC-certified tea companies, etc., to participate in the event to jointly support the "Chinese Tea God Wuyi Jun". The Wuyi Jun star craftsmen who are certified by the UNESCO "One Belt One Road" cultural interaction will be selected, and 1,000 tea samples will be selected into the Tibetan "Xiannong Shencang", and will be awarded a limited edition commemorative silver medal for this selected tea ceremony. .


In November, the "Chinese Tea God Wuyi Jun" promotion meeting will be held in Beijing to promote the Wuyi Jun and Wuyi Jun commemorative gold medals nationwide and internationally, and will be selected for the "Chinese Tea God Wuyi Jun" Tea Ceremony Tea awards. In the future, the "Chinese Tea God Wuyi Jun" global cultural tour will be carried out successively, and the "Chinese Tea God Wuyi Jun" will be promoted to the world.


The UNESCO "Belt and Road" cultural interaction "Xianong Yuxuan" project shoulders the important mission of the international promotion of Chinese tea culture. Wuyi Mountain is the starting point of the series of activities of the Xiannong Imperial Selection, but it is by no means the end. In the future, the people of the world will taste more Chinese tea and discover more beautiful places for Chinese tea.

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